Marketing Communication and PR||マーケティングコミュニケーションとPR

Company overview:
Client is a marketing technology and services company with offices in the United States, Europe, Asia, and South America. They provides marketing and information management services, including multichannel marketing, addressable advertising, and database management. The product collects, analyzes, and passes customer and business information for clients, helping them to target advertising campaigns, and score leads.



Job Description:

Works directly with internal and external stakeholders and partners to develop marketing strategies to support business objectives, including identification of new marketing opportunities and initiatives to maximize companies position; prepares regular marketing reports for communicating to their respective stakeholders and responding to questions from the sales organization. Works individually or with a team in recommending actions, scheduling and planning projects, estimating cost and managing projects to completion. May identify, evaluate and recommend marketing opportunities consistent with go-to-market objectives within their industries or product organizations. Works with corporate communications to identify and support public relations opportunities which may include coordinating trade show activities, website development, developing future e-commerce strategies, and tracking of marketing campaigns to evaluate results and provide recommendations for future marketing promotions.


Duties and Responsibilities:

Fully functional and self-directed

Provides formal mentorship

Engages in high complexity assignments as participant and/or owner

Regularly leads self and established as specialist

Ability to understand the “big picture” view and adjusts work accordingly

Drives execution of marketing programs, primarily self-directed

Exercises strong business judgment skills in making key decisions

Ability to ensure project management disciplines are adhered to throughout the marketing process

Drives campaign execution (SFDC and marketing automation)

Ownership for proactive communication (written and verbal), resource planning, identification of innovation/efficiencies, defining requirements and Win/Win negotiations

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Name of person in charge of hiring：