仕事概要
職種 | ITエンジニア(SE、Web、ゲーム)/Web、インターネット |
---|---|
業種 | 医療/ その他医療 |
雇用形態 | 未分類 |
ポジションレベル | 本部長/経営層レベル |
募集人数 | 1名 |
希望入社時期 | - |
必須語学力 | |
活かせる語学 | - |
勤務時間 | その他 |
福利厚生・休暇 | |
ビザ取得支援 | - |
外国人従業員 | - |
仕事詳細
Company Overview
Top European Pharmaceutical Company
Job Description
•Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
•Design, build and maintain our social media presence
•Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
•Identify trends and insights, and optimize spend and performance based on the insights
•Brainstorm new and creative growth strategies
•Plan, execute, and measure experiments and conversion tests
•Collaborate with internal teams to create landing pages and optimize user experience
•Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
•Instrument conversion points and optimize user funnels
•Collaborate with agencies and other vendor partners
•Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
•BS/MS degree in marketing or a related field
•Proven working experience in digital marketing
•Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
•Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
•Experience in optimizing landing pages and user funnels
•Experience with A/B and multivariate experiments
•Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
•Working knowledge of ad serving tools (e.g., DART, Atlas)
•Experience in setting up and optimizing Google Adwords campaigns
•Working knowledge of HTML, CSS, and JavaScript development and constraints
•Strong analytical skills and data-driven thinking
•Up-to-date with the latest trends and best practices in online marketing and measurement
Additional Job Information
If interested, please contact RGF Hr consultant Madina Aitzhanova at:
T: +81-3-4400-2621 (D) +8180 4080 4777
madina.aitzhanova@rgf-professional.com
面接について
連絡先
Digital Manager
RGFタレントソリューションズ株式会社
850 〜 950 万円