Digital Marketing Manager

Company Overview
Top International medical device company.

Job Description
The company is proud to be one of the the world's first hearing aids specialist in providing Smartphone App and IoT solutions.

As a Digital Marketing Manager, you will be in charge of the full digital spectrum of the japan branch:
- Develop, execute and implement digital marketing strategy.
- Lead company website and local-site upgrade & maintenance. Maintains and constantly improves website experience, content and visibility
- Propose and implement digital marketing campaigns to improve websites traffic rate
- Implement and monitor Japan SEO/SEM.
- Reporting marketing analytics showing the effectiveness of out digital marketing, social media and communication initiatives.
- Work closely with marketing team to implement online campaigns for lead generation
- Develop e-mail marketing, especially B2B E-newsletter.
- Manage Japan office social media accounts for B2C, in line with marketing campaigns.
- Localize and managing the corporate website through CMS(Sitecore), aligning with the global digital marketing team.
- Contributor in setting up and maintaining B2B E-commerce website to improve order efficiency and order experience of B2B customers

Requirements
- Minimum 5 years experience in Digital Marketing within Japan, not only outsourcing to vendors but managing tools in-house.
- Native in Japanese, business level in written and verbal English.
- Bachelor degree.
- Core Competencies.
- Digital Marketing cost management and able to dynamically adjust spend depending on trade.
- Experience working with CMS systems. (Sitecore preferred).
- Experience working with Google Analytics or other digital analytics tools.
- Experience managing SEO/SEM, email marketing, social media and digital advertising campaigns.
- Experience using social media as a channel for lead generation.
- Excellent writing skill in Japanese for B2C contents management.
- Business level of Microsoft Office Word/excel.
- People and agency management, communication and cooperation skills.
- Strong project management skills with experience with work prioritization, planning, influencing and working in cross-functional teams.
Additional:
- Knowledge of HTML/Adobe Photoshop is a plus.
- Knowledge of Brand strategy and marketing theory is a plus.
- Self-motivator, user- and customer-centric mind.

Additional Job Information
If interested, please contact RGF Hr Consultant Joseph Coudray at:
D: +81-3-6422-4446 | M: +81-(0)80-9986-5689
joseph.coudray@rgf-professional.com

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